It is the middle of World War II.
Soldiers are on their way to the front
lines of both the Pacific and European
Theaters. Other soldiers are already
there. Still others have been there and
are now receiving medical treatment at
military hospitals. There is a break in
whatever action faces them. What are all
of them doing? Reading! With no jukeboxes
to fill with coins, no jive on radios they
could tune in, little liquor to drink, and
few willing women, books were a soldier's
solution to boredom. Yes, even among the
bombs and bullets there was boredom in
World War II. One escape, one refuge of
sanity, was to read. If it wasn't a good
letter from home, it was a book, but how
would a soldier obtain a book, and from
whom? Starting in 1942 many books had dust
jackets asking readers to donate books to
the Army after reading. The Book of the
Month Club donated 1,500 subscriptions to
130 libraries overseas, but no measure was
enough to supply eager soldiers with
enough books at the right cost. Donated
books were also not designed with a
soldier's special needs in mind. Thus was
born a series of paper-bound books that
was extremely important for its influence
on a great generation. The series was the
Armed Services Editions, a project that
was the largest book give-away enterprise
in world history. It began in 1943 and
ended in 1947. Its achievement staggers
the mind. During that small time frame,
more than 1,300 titles were produced. A
total of nearly 123 million volumes was
distributed to soldiers, all thanks to a
cooperative enterprise which involved
several Army and Navy agencies, the War
Production Board, 70 publishing firms, and
more than a dozen printing houses,
composition firms, and paper suppliers.
The agency which guided and coordinated
this massive project was the Council on
Books in Wartime.
The Council was formed in 1942 by a
group of publishers, booksellers, authors,
and librarians who wanted to do their part
in the "war effort" by mobilizing all
sections of the book industry. The idea
was to emphasize the importance in a
wartime society of books as disseminators
of information and ideas, and as morale
builders. Its slogan was "Books Are
Weapons in the War of Ideas," a phrase
suggested by W. W. Norton. Although the
Council began as "a committee in search of
a project," it soon found its path. Its
objective was simple: to mass-produce and
mass-supply paper-bound books at a low
cost to the Army and Navy. The types of
titles were as varied as the personalities
who read them. There were Hemingway short
stories. There was poetry from Edgar Allan
Poe and Walt Whitman and A. E. Housman.
There was an array of Westerns as well as
mysteries. There was humor from James
Thurber and Thorne Smith. There were
current bestsellers, classics, and serious
nonfiction. In short, there was an appeal
nearly to everyone who wanted to read. And
they were read and read and read, even by
those not previously disposed to reading.
Very often soldiers would read the books
aloud to their comrades. For the bulk of
soldiers overseas, Armed Services Editions
(ASE) books were the only books that were
widely and easily accessible.
Directors of the Council included such
publishing luminaries as W. W. Norton,
John Farrar of Farrar & Rinehart, S.
Spencer Scott of Harcourt, Brace, and
Bennett Cerf of Random House. Norton was
chairman of the Council's executive
committee. He described the importance of
the ASE series this way: "The very fact
that millions of men will have an
opportunity to learn what a book is and
what it can mean is likely now and in
post-war years to exert a tremendous
influence on the post-war course of
industry."
Portability was the first priority in
production. The books had to be small
enough to fit a soldier's uniform pocket,
but the equipment used to manufacture most
books wasn't designed for pocket-sized
publications. Thus, it was decided to
print the books two-up, meaning one book
printed above another to be separated
later into two volumes by a horizontal
cut. Presses ordinarily used for "The
Reader's Digest" and other
digest-sized publications were used for
the small-format books, while pulp-
magazine presses were used for the larger
format. Once all the difficulties in
planning the operation were solved, the
responsibilities of actual operation were
thrust upon Philip Van Doren Stern. A
former executive editor at Pocket Books (a
key publisher in the emergence of mass
market paperbacks), Stern was appointed
manager of the Armed Services Editions by
the Council. He was familiar with both
production and editorial aspects of the
paperback book business. Bureaucracy was
the first obstacle he had to overcome. He
had to deal with five different Army and
Navy offices, a paper firm and its mills,
five printers, more than a dozen
typesetting houses, the membership of the
Council, both individually as publishers
and collectively through the Council's
management committee, and an advisory
committee on book selection. The result
was that these little books turned out to
be exactly what they were designed to be
-- cheaply-produced books using wartime
materials, designed for mass distribution
and mass reading. In fact, it was assumed
that they would be read until they fell
apart. This planned obsolescence was also
a key factor because publishers didn't
want cheap books dumped on the market
after the war. The Council also decided to
eliminate textbooks, books with half-tone
illustrations, educational books, and
technical/scientific books from the
equation. The first contract between the
Army and the Council was signed in July
1943. It called for 1.5 million books --
50,000 copies of each of the first 30
titles. The advisory committee that
selected titles for publication did so
from current and forthcoming publications
submitted in book or proof form, although
suggestions also came from the Army and
Navy library offices, members of Congress,
and even individual soldiers and sailors.
As classified by the Council, the series
included 33 adventure titles (such as Jack
London's The Call of the Wild), eight
aviation titles (such as Beryl Markham's
West With the Night), 86 biographies, 23
classics (such as The Iliad), six cartoon
books, 246 books of contemporary fiction
(John Steinbeck, Marjorie Kinnan
Rawlings), 45 on countries and travel, 20
on current affairs and the war (such as
books by Ernie Pyle), seven drama titles
(Eugene O'Neill, George Bernard Shaw), 26
fantasies, 113 historical novels, 20
histories (such as Carl Sandberg's Storm
Over the Land), 130 humor titles, 11 on
music and the arts, 122 mysteries (Raymond
Chandler, Ellery Queen), 16 on nature, 28
volumes of poetry, 32 on science, 28 sea
stories, 16 self-help/inspirational
titles, 92 short story collections, 30 on
sports, 160 Westerns (Zane Grey, Ernest
Haycox, Max Brand), and 24 miscellaneous
titles.
The idea behind the Armed Services
Editions began with Lt. Col. Ray Trautman,
a young Army officer who headed the Army
Library Section, assisted by H. Stahley
Thompson, an Army graphic arts specialist.
While the idea behind the series was good
and while Thompson's idea of using rotary
presses of digest and pulp magazines was
brilliant, it wouldn't have gone anywhere
without the cooperation of American
publishers. So, in January 1943 Trautman
and Thompson took their idea to Malcolm
Johnson, a member of the executive
committee of the Council on Books in
Wartime. Johnson not only endorsed the
project, but also recommended to the
executive committee that the Council
actually operate it, assuming full
responsibility for the manufacture of
books and selling them at cost to the Army
and Navy. The plan was then drawn up and
presented to the full Council by W. Warder
Norton, president of W. W. Norton &
Co. and chairman of the Council's
executive committee. He is credited with
cementing the plan. Norton was convinced
that "this is the most valuable thing that
bookmen can undertake in the conduct of
the war." The plan was that an advisory
committee would select the titles.
Royalties would be 1 cent per book, split
evenly between original publisher and the
author. The books would predominantly be
current publications, being popular
novels, books about the war, humor,
occasional classics, and specially
prepared anthologies. In May 1943 the plan
was adopted by the Council as one of its
many projects. Thus, the Armed Services
Editions, Inc., a nonprofit organization,
was established. The plan was to have the
Council sell books to the Army and Navy at
cost of manufacture, plus 10 per cent for
overhead. An unpaid advisory committee
made of prominent members of the public
and literary world selected the titles to
be printed. Original board members were
John Farrar, William Sloane, Jeanne
Flexner, Nicholas Wreden, Mark Van Doren,
Amy Loveman, and Harry Hansen. It met
twice a week. Titles chosen also had to be
approved by both the Army and the Navy.
Trautman represented the Army, and Isabel
DuBois, chief Navy librarian, represented
the Navy. The Soldiers Voting Act
prevented the Army from purchasing books
that included even a passing expression of
opinion on national politics or on U. S.
political history. This was so widely
interpreted that it derailed publishing
several titles as ASE selections and
delayed others until the law was
liberalized, so additional readers were
hired to ensure that book content wouldn't
have a political bent. Thus, Mrs. Stephen
Vincent Benet and Louis Untermeyer joined
those screening the potential titles. And
some books were rejected. Stern's reading
staff checked every word of possible
selections to note references to politics,
racial minorities, or anything that might
provoke controversy or scandal. Zane
Grey's Riders of the Purple Sage
was rejected, for example, because of its
attack on Mormonism.
A "set" of ASEs consisted of 30 titles
at the beginning of the series. That
number was later increased to 32 titles
issued monthly starting with the "J"
series in 1944 and ultimately to 40 titles
monthly starting with the "Q" sequence in
1945. One set was issued per month for
every 150 men, one set per month for every
50 hospital beds, and one set per month
for every isolated unit, no matter what
size. At the beginning, 50,000 copies of
each title were printed with 40,000 going
to the Army and 10,000 to the Navy.
Eventually that schedule was stepped up to
155,000 copies with 130,000 destined for
the Army and 25,000 for the Navy. The
first book in the series, numbered as A-1,
was The Education of Hyman Kaplan
by L. Q. Ross, a pseudonym of Leo Rosten.
The first set of 30 books was the "A" set.
The books were numbered sequentially (A-1,
A-2, A-3, etc. through A-30). The first of
the "B" set was B-31. Letter-numbered
copies continued through the letter "T"
which was then followed by the first of
the numbered copies, No. 655, Portrait
of Jennie by Robert Nathan. The series
ended in the fall of 1947 with No. 1322,
Home Country by Ernie Pyle. The
most published author was Frederick Faust.
Writing under his "Western" pseudonym of
Max Brand, Faust had 16 titles printed,
two of which were so popular that they
were reprinted within the series, for a
total of 18 books, plus another two titles
writing under the name Evan Evans. The
manner of the front and rear covers was
always the same. The rear cover carried a
generally glowing review of the book with
some copy about the story and the author.
The front cover always featured the cover
of the original book, although in the case
of "made" books, an imaginary book is
shown, usually exaggerating the author's
name and minimizing nontypographical
ornamentation. The books were bound on the
short end making a book that was wider
than tall (except for the later upright
format used after the war). The books were
bound with glue and staples. They were
printed with dual columns of text to
reduce eye strain. Because there was a
512-page limit, about 90 books in the
series had to be condensed. Thus, Wallace
Stegner cut his The Big Rock Candy
Mountain by 15 per cent and then
turned further condensation over to Stern
and Untermeyer. About 100 titles were so
popular that they were reprinted. Thus,
The Grapes of Wrath was first
published as No. C-90 in 1944, and then
again as No. 690 in 1945.
For years these books were over-looked
as collectibles. That is another reason
why so few have survived. They were
ignored. And while collecting vintage
paperbacks is a growing segment of our
book collecting society today, we all have
heard of someone denigrate a book as "just
a paperback." Although some of us have
always found that statement to be a bit
curious, there are many who still give
little or no respect to paperback books.
Why? After all, Vladimir Nabokov's
classic Lolita was originally
published as a two-volume paperback
(Paris, Olympia Press, 1955). The first
book by William S. Burroughs,
Junkie, was also a paperback
original (NY, Ace Books, No. D-15, 1953).
The list extends to books within the ASE
series as well. There were more than 60
paperback originals in this wartime
series. They are sometimes referred to as
"made" books because they were compiled
especially for the series. The list of
authors with true first editions
(paperback originals) in the ASE series
includes Ernest Hemingway, William
Faulkner, Dorothy Parker, Katharine Anne
Porter, Sherwood Anderson, Abraham
Lincoln, Eugene O'Neill, Mark Twain, and
F. Scott Fitzgerald. Check your author
bibliographies, and your own collections,
before you brag about having a complete
collection of Hemingway. Do you have
Selected Short Stories of Ernest
Hemingway, published as No. K-9 in the
series in 1944? It is cited in the
Hanneman bibliography of Hemingway as item
No. 20A. William Faulkner's A Rose for
Emily And Other Stories was published
as No. 825 in the series in 1945. This
compilation is cited in the Petersen
bibliography of Faulkner as A22. It is an
extremely elusive Faulkner "A" item. Also
difficult to find and also a major author
"A" item is The Diamond as Big As The
Ritz And Other Stories by F. Scott
Fitzgerald, No. 1046 in the series
published in 1946. And, unknown to many
collectors, there are two states of A
Rose For Emily And Other Stories. Most
copies have a single slug line on the
verso of the title page that reads
"Manufactured in the United States of
America," but the first issue has an
aerial view of a room on that page
instead. That aerial view actually belongs
to No. 827 in the series, The Indigo
Necklace by Frances Crane. A printer's
misimposition created this error, which
was corrected by stop-press, but a few of
these anomalies escaped. Better go check
your collections.
These books were vital to morale. As
one might imagine for soldiers deprived of
female companionship, titles even
suggesting a ribald factor were extremely
popular. Thus, such titles as Star
Spangled Virgin, Lust for Life,
Is Sex Necessary?, and The
Lively Lady were very popular. And
although the results might have been less
than desired, even the search for ribald
passages tended to cause a taste for
reading books in soldiers not previously
interested in books.
Although most of these books didn't
reach front lines, some did. The task
forces that went into the Marshall
Islands, the Marianas, and Okinawa were
distributed books as they left Hawaii. The
most notable mass distribution went to
invasion forces before D-Day as they
marshaled in southern England before
crossing the English Channel. One book was
given to each soldier before he left on
ship. Gen. Eisenhower's staff had approved
the distribution. When the "C" and "D"
series books were received in early 1944,
they were held in stock for this purpose.
The men in charge of the distribution
reported that the books were welcomed
enthusiastically. Before crossing the
channel, soldiers invariably discarded all
non-essentials. Some abandoned spare shoes
or an extra blanket or even souvenirs, but
not a single book was left behind,
according to news reports. Several
reporters wrote of soldiers becoming
engrossed in these books while crossing
the English Channel on D-Day and heading
for what was a murderous reception. These
books are today referred to as D-Day
books. Titles included The Grapes of
Wrath, The Adventures of Tom
Sawyer, The Adventures of
Huckleberry Finn, The Short Stories
of Stephen Vincent Benet, Death
Comes for the Archbishop, Cross
Creek, A Tree Grows in
Brooklyn. One soldier whose mission
was to demolish enemy pillboxes spoke of
these books. "These little books are a
great thing," said the private from
Brooklyn. "They take you away. I remember
when my battalion was cut off on top of a
hill at El Guettar, I read a whole book in
one day. It was called Knight Without
Armor. This one I am reading now is
called Candide. It is kind of
unusual, but I like it."
The Council often heard from soldiers
about these books. A truck driver
stationed in New Guinea wrote, "The days
when no mail is received are not so
lonesome when there is an unfinished story
around. Then, too, reading takes the mind
away from experiences we have that are so
different from the environment we left and
keeps you from concentrating on all the
discomforts we have, always looking for
things to annoy you, and becoming a slave
to self-pity.
"You have many readers. I have traded
many books with truck drivers. They are
worth their weight in gold on these long
waits we have at the docks, many times
arriving there before the boat is even
docked. You will find them in the pockets
of the boys who operate the bulldozers. On
the Army's new weapon, the landing boats,
I have seen a small box with three or four
(books) in it fastened to the wall of
their engine compartment so they will be
dry and easy to find. There are many
others who, like myself, find that having
so many books available helps us to fill
the time when there are no shows and no
letters to answer." Some sets of ASEs were
dropped via parachute to isolated parts of
the South Pacific, India, China, New
Guinea, Africa. They were even brought to
front lines where battle-hardened men
living in grimy conditions would crawl on
their bellies to get their books. In a
1945 "Saturday Evening Post"
article about ASEs, David G. Wittels
wrote, "The hunger for these books,
evidenced by the way they are read to
tatters, is astounding even to the Army
and Navy officers and the book trade
officials who conceived Editions for the
Armed Services....they are reading far
more books than such a cross-section of
American men ever read before. Some are
reading books for the first time since
childhood." Frank Luther Mott wrote in
his Golden Multitudes (the story of
best sellers in the U. S.), "The Armed
Services Editions have made book readers
of hundreds of thousands of young men who
otherwise would have tasted the pleasure
of books seldom and gingerly."
These odd-shaped, distinctive books
were sought after and read to the same
degree as more well-known publications
such as "Yank" and "Stars and Stripes."
And they were important for other reasons
as well. Author Kay Boyle inscribed a copy
of her Avalanche (ASE No. I-241)
this way: "I knew that an Armed Services
edition of this novel had been brought
out, but I did not know what purpose it
served until many years after the War. On
several occasions at dinner parties, or
cocktail parties, in the 1950s or 1960s, I
would meet a former bomber pilot, and each
of them introduced himself to me and told
me that the reading of Avalanche
was required before they went into action.
This was because they would then have some
understanding of the political situation
in Occupied France if they were shot down
or forced to bail out."
Stern resigned his position in December
1945. He was succeeded by Stahley Thompson
who had returned from military service
with "Yank" overseas. Originally,
the Council planned to halt the series
within a year after hostilities ended, but
occupational troops were still deployed
overseas and were still in need of reading
matter. Buying "regular" paperbacks was
considered, but that idea was rejected as
too costly. After all, the 120 million
books produced during the war cost only 6
cents per copy. Instead, it was decided to
use a more standard upright format similar
to Pocket Books, lowering labor and
materials costs by using flexible rubber
plates rather than metal stereotypes.
Print runs were lowered to 25,000 copies
per title. Thus, the Council decided to
let Editions for the Armed Services, Inc.
continue operations for a year longer.
Royalties also increased to 6 cents per
book to deal with publishers on the same
commercial basis as any low-priced book
club. Therefore the cost per book also
increased to almost 11 cents per copy.
Twelve books would be published each
month, a total of another 3 million books.
The first of these scarce upright books
was No. 1179, Last Chapter, by
Ernie Pyle.
One of the best books written about the
ASE series is Books In Action,
edited by John Y. Cole, executive director
of the Center
for the Book at the Library of
Congress. Published in 1984, it lists
all the titles in the series and prints
several pieces about the series by such
notables as Prof. Matthew J. Bruccoli and
historian/bookseller Michael Hackenberg.
Hackenberg, who has nearly 1,000 of the
1,324 volumes published, writes, "The ASE
series set the final imprimatur on cheap,
mass-market reading material. Brilliant
book design, unusual cooperation among the
participants, satisfactory distribution,
and a carefully targeted and receptive
audience were factors that combined to
make the ASE project a success."
Prof. Bruccoli saw his first ASE book
about 1954. It started him on a quest to
amass a complete collection. He is now
about 40 books short of that goal.
Bruccoli says that the importance of this
series is still not properly understood.
He notes that the reputations of several
writers were renewed or revived by virtue
of the series. "In remembering this
series, one must take the time into
context. This was World War II, the decade
of the '40s, fought by men who were
products of the Depression. Many of these
men could read, but they couldn't afford
to buy a book. Even when the advent of
popular 25-cent pocket books came on the
scene, that 25 cents was a lot of money.
One couldn't buy four books for a dollar,
so one had to agonize over which book
could be purchased. Then World War II came
along, and books were distributed free of
charge to millions." He calls the series
the biggest culture/book giveaway in
history. "The importance of giving away
books to young men who had never had the
opportunity to read before in their lives,
together with the GI Bill, was a turning
point in American literacy." He cites poet
and novelist James Dickey as one who
remembered every ASE title he had read
between missions in the Pacific Theater.
Bruccoli says they helped Dickey direct
himself into the literary world.
Bruccoli also has some thoughts on one
of the oddest aspects of the ASE series,
the dictionaries. No. 717 in the series is
Webster's New Handy Dictionary. It
was reprinted, as were several other ASE
books, but in this case the reprint was
immediate. Thus, No. 718 in the series
reprints its immediate predecessor. Not
only that, these books were reprinted
again several months later, although,
unlike other ASE reprints, they maintained
their numbering. How can you tell the
first Nos. 717 and 718 from their
reprints, also Nos. 717 and 718? The
reprints have a different, later listing
of ASE titles on the inside of the rear
wrapper. In any event, all the
dictionaries are scarce. Bruccoli believes
the dictionaries were printed one after
the other because they were so popular.
This was an era of men of deprived
backgrounds, the pre-GI Bill world. And,
he says, these books were read to pieces
by men who couldn't afford a dictionary,
the most basic and useful of literary
tools, so they had to be reprinted, again
and again.
Book collector Bill Wegerer owns about
800 ASEs as an outgrowth of his interest
in all forms of Pocket Books. He says the
dictionaries were reprinted because they
were so popular, noting that even for
Pocket Books that dictionaries sold more
than fiction titles because the
dictionaries were books that could be used
over and over again. He believes the Army
knew this and rather than increase the
print-run for just one book, it decided
simply to print Nos. 717 and 718 one after
the other, doing the same nine months
later. He also believes that the Army
thought the dictionaries necessary for
soldiers to help them write letters home.
Wally Green is another avid ASE collector,
owning all but about 50 titles in the
series. He even has some copies of the
books that were never cut after being
printed two-up. Asked about the
dictionaries, he also believes that the
ASE project "knew the dictionary was more
likely to be kept and used for reference
than passed along like other volumes." He
has been collecting vintage paperbacks for
about 20 years. He became serious about
ASEs about 10 years ago after first
collecting the science
fiction/fantasy/horror titles that have
always been popular in the series. "At
that time, they were the 'Ugly
Ducklings' of the collectible
paperback market and could be obtained in
quantity fairly cheaply. I remember
finding them in nice shape in antique
stores and bookstores at 25-50 cents per
copy. I think 'e-bay' is tending to help
drive prices up." As for scarcity, "the
vertical format seems to be the most
difficult to find, probably due to their
low print runs....and then certain popular
authors (London, Steinbeck, Hemingway) and
genres (generally sports) seem the most
difficult to find. I have found them in
bookstores as far away as England."
Another collector of ASEs is the
Military
History Institute (MHI) an Army
facility that is part of the Army War
College. Located at Carlisle Barracks,
Pennsylvania, the MHI is the Army's
designated central repository for
historical materials. Martin A. Andresen
volunteers for the MHI often conducting
surveys of World War II veterans and
giving tours of the MHI for veteran
reunion groups. "I always get comments
from vets about how much they enjoyed
certain titles." He adds, "Not
surprisingly, titles shipped to the
European Theater tended to 'survive'
better than did titles shipped to the
Pacific Theater where hot/wet weather did
its thing." Some of the titles mentioned
to him by vets on MHI tours include The
Sad Sack (No. 719, 1945), The Best of
Yank (No. 934, 1946), any Western
(especially Max Brand and Zane Grey), any
by Ernie Pyle who was closely identified
with the enlisted personnel, The War of
the Worlds by H. G. Wells (No. 745,
1945, and No. 1091, 1946) because they had
heard the radio program, sports books
(specific titles driven by the vet's
favorite baseball player or team), and
Dracula by Bram Stoker (No. L-25,
1944, and No. 851, 1945).
In terms of collectibility, there are a
number of issues. Condition, as always, is
paramount, but in the case of ASEs, one
must accept that even when these books
were new and hot off the presses, they
were made with wartime materials and in a
cheap manner. Heavy use by soldiers,
elements of weather, widely-scattered
distribution, and the passage of time have
reduced the survival rate, even of those
ASEs with the largest print-runs. Finding
clean, flat, uncreased, square copies with
undarkened pages is extremely difficult.
These command a premium, especially if the
book is a particularly desirable
title.
Certainly those with short print-runs
at the beginning of the series are even
more difficult to find, and this is more
so for those at the end of the series
because of even smaller print-runs. And
while most ASEs are distinctive because of
the odd-shape, those with the upright
format are difficult to spot in a used
book store because they look like any
other paperback. So, the supply today is
limited, and now there is a growing
demand. Many have been desirable for some
time. Those titles within the science
fiction/fantasy/horror genre have always
been popular with collectors. Certainly
the first book in the series, and the
last, are collectible. Any of the "A" and
"B" series would be collectible because of
the short print-runs. Any of the D-Day
books, the "C" and "D" series, would be
welcomed to any collection. Any of the
upright format titles issued at the end of
the ASE run are extremely difficult to
find, and thus collectible.
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